Footbalance

Footbalance brings consumers 100% customized insoles through its computer-aided foot analysis and in-store production units.

 

Footbalance's concept is also a means for sports stores to increase their service level by helping the estimated 75% of all consumers who suffer from incorrect foot positions, such as overpronation and supination. Footbalance insoles support ideal foot and ankle alignment while preventing and correcting malpositions.

The process takes approximately 10 minutes and the insoles can be used instantly. The product was launched in 2006 and today Footbalance is available in 500 stores in e.g. the United States, Finland, Sweden and the UK. Key customers include Intersport and Road Runner Sports.